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Wednesday, July 25, 2012

T 3.4 Smartphones and how they're making a difference


I will be discussing Smartphones in terms of their roles in urban planning and as health aids. Smartphones have been inarguably the fastest growing technology in the past few years. Built with software operating systems in them, they are capable of going online, checking e-mail, buying and playing MP3’s, using a GPS (global positioning system), and even watching movies and television shows, among other applications. The smart phones that have found the most popularity among consumers include the BlackBerry, the Droid and the iPhone, the iPhone outnumbering the others in sales. Within these phones lie an entire other industry in itself, with applications, or “apps.” 
Smart phones seem to be capable of performing many of the functions that people use their computers for.

In addition to the tasks that iPhones normally perform, are applications that are actually aiding major city development, and serving as health aids. Boston has long suffered from a pothole, as most cities do, and in an effort to identify key problem areas, an application was launched that allows people to identify those pot holes they encounter throughout the city. The application has spurred interest from other cities, and could greatly aid urban planning throughout the country [1].
Smart phones are now also being credited with helping people manage their health. Besides people constantly “googling” health symptoms from pregnancy to STD’s, many applications have now become popular that help people manage their diet, eating and drinking habits, as well as with exercise and diabetes. Many healthcare companies have also turned to smartphones to advertise, and the investment has been exponential. The reason for this, according to a media company Heartbeat Ideas, is that people now spend as much time on their smartphones as they do watching television, or doing both simultaneously, meaning that advertising should reach them on both spectrums [2].  

In addition to helping people monitor their day to day diets and health concerns, one health and nutrition aid company, BodyMedia, has created a wristband that monitors everyday vitals and works with smartphones through an application. The company says it expects its biggest buyers will be consumers who use their smartphones frequently, and either have diabetes or are part of a company wellness program [3]. 

In conclusion, smartphones are not only convenient and efficient pieces of technology, but offer solutions and assistance to problems related to health and urban planning. Many applications used on smartphones can be used to make significant differences.

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